How Regional Content and Celebrity Culture Took PUBG MOBILE to New Heights eSports by eSports Observer - February 28, 20200 Go to Source Author: Shounak Sengupta There has been an endless conversation about PUBG MOBILE’s success in India. Led by content creators and YouTubers, the game’s popularity has grown rapidly, but a large chunk of the credit also goes to its acceptance in mainstream media. Throughout its meteoric rise as one of the most played games in India, PUBG MOBILE has […] The post How Regional Content and Celebrity Culture Took PUBG MOBILE to New Heights appeared first on The Esports Observer|the world’s leading source for essential esports business news and insights. Go to Source Author: Shounak Sengupta