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NFL Draft Provided Strong Ad Engagement


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Author: Pat Evans

After weeks of Tiger King, season three of Ozark and The Office reruns on Netflix, the NFL Draft was a landing pad for millions of sports-hungry viewers.  The 2020 NFL Draft drew 15.6 million viewers on Thursday night, besting the previous record of 12.4 million. And after all those hours of commercial-free streaming viewers were apparently willing to engage with the ads over the weekend as well. TV ad measurement company EDO – whose president and CEO, Kevin Krim, chatted […]

The post NFL Draft Provided Strong Ad Engagement appeared first on Front Office Sports.


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Author: Pat Evans

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